Privacy policy
Last updated: 22 September 2026
This Privacy Policy explains how BULLANVIL LIMITED, trading as KLURA, collects, uses and protects personal information when you visit klura.ie, use our website, communicate with us or, once available, use our online store and related services.
BULLANVIL LIMITED is the legal entity responsible for the website and business. KLURA is the trading name used publicly.
BULLANVIL LIMITED is registered in Ireland under company number 783124.
Registered office:
Kells Road
Eircode A92WR4A
Collon, Louth
Ireland
Contact email: hello@klura.ie
KLURA uses Shopify to host and operate this website. Shopify may process personal information as a service provider and, in some circumstances, as an independent controller for its own processing. You can read Shopify’s consumer privacy information at https://privacy.shopify.com/en.
Please read this Privacy Policy carefully. It explains what information may be collected, why it may be used, how it may be shared and what rights you may have.
1. Personal information we may collect
The information we collect depends on how you interact with the website.
At the current pre-launch stage, the website does not provide an email sign-up form, newsletter form, product catalogue, customer account registration or public checkout.
We may collect or process the following information where necessary:
- Contact information, such as your name and email address, if you contact us directly.
- The contents of your communication with us, including information you choose to include in an email.
- Technical information, such as IP address, browser type, device type, operating system, approximate location derived from technical information and information about how the website is accessed.
- Information collected through strictly necessary cookies and similar technologies required for website security, functionality, session management and the operation of Shopify.
- Information you choose to provide when the KLURA store, customer accounts, checkout or other features become available.
We do not intentionally collect sensitive personal information through this pre-launch website.
Please do not send sensitive personal information by email unless we specifically request it and provide a secure method.
2. How we collect information
We may collect personal information:
- Directly from you when you contact us by email.
- Automatically through the website and Shopify when you browse or interact with the website.
- Through cookies and similar technologies, subject to the cookie settings and consent choices available on the website.
- From service providers that help us operate, secure and maintain the website.
3. How we use personal information
We may use personal information to:
- Operate, maintain and secure the website.
- Respond to enquiries and provide customer support.
- Investigate and prevent fraud, abuse, security incidents or other unlawful activity.
- Maintain the reliability and functionality of Shopify and the website.
- Comply with legal obligations.
- Establish, exercise or defend legal claims.
- Improve the website and prepare future KLURA services, where permitted by law and with appropriate safeguards.
We do not currently use this pre-launch website to run a newsletter, collect marketing subscriptions, send promotional email campaigns or send SMS marketing.
If marketing features are introduced in the future, we will provide appropriate information and obtain consent where required.
4. Cookies and similar technologies
The website may use strictly necessary cookies and similar technologies required for security, functionality, session management and the operation of Shopify.
The website uses an automated cookie banner for visitors in Ireland. The banner allows visitors to manage their cookie preferences and accept or decline non-essential cookies where applicable.
At the time this Privacy Policy was last updated:
- Google Analytics has not been installed by KLURA.
- Meta or Facebook Pixel has not been installed by KLURA.
- No advertising or remarketing pixel has been installed by KLURA.
- No email marketing application has been installed by KLURA.
- No newsletter or email collection form is active on the pre-launch website.
- Shopify Network Intelligence has been disabled in the Shopify customer privacy settings.
We will not use non-essential cookies or similar technologies for analytics, advertising, marketing or personalisation unless the necessary consent has been obtained or another lawful basis and applicable exemption clearly applies.
You can change your cookie choices through the cookie preferences available on the website.
5. Legal bases for processing
Where the GDPR applies, we may process personal information on one or more of the following legal bases:
- Legitimate interests, where processing is necessary to operate, secure and improve the website and our business, provided that our interests do not override your rights and freedoms.
- Consent, where we ask for consent, including for non-essential cookies or future marketing communications.
- Legal obligation, where processing is necessary to comply with applicable law.
- Steps taken at your request before entering into a contract, or performance of a contract, when the KLURA store and related services become available.
The relevant legal basis depends on the specific processing activity.
6. How we share personal information
We may share personal information where reasonably necessary with:
- Shopify, which hosts and supports the website and may process information to provide its services.
- Service providers that help us with hosting, security, communications, technical support, information technology or professional services.
- Government authorities, courts, regulators or law enforcement where disclosure is required or permitted by law.
- Professional advisers, where necessary to obtain legal, accounting or business advice.
- A purchaser, successor or other party in connection with a business sale, merger, restructuring, insolvency or similar transaction.
We do not currently share personal information with advertising partners for targeted advertising through this pre-launch website.
We do not sell personal information.
7. International transfers
Some service providers, including Shopify or its service providers, may process personal information outside Ireland or the European Economic Area.
Where personal information is transferred outside the European Economic Area, we will rely on an appropriate legal transfer mechanism where required, such as an adequacy decision, Standard Contractual Clauses or another lawful mechanism.
8. Data retention
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including to respond to enquiries, comply with legal obligations, resolve disputes, maintain records and protect our legal interests.
The retention period depends on the type of information and the reason it was collected.
When information is no longer required, we will securely delete it or anonymise it where appropriate.
9. Security
We use reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
No method of transmission or storage is completely secure. We cannot guarantee absolute security.
10. Your rights
Depending on the circumstances and applicable law, you may have the right to:
- Request access to personal information we hold about you.
- Request correction of inaccurate or incomplete personal information.
- Request deletion of personal information.
- Request restriction of processing.
- Object to certain processing.
- Withdraw consent where processing is based on consent.
- Request portability of personal information where applicable.
- Make a complaint to a data protection supervisory authority.
To exercise your rights, contact us at:
hello@klura.ie
We may need to verify your identity before responding to a request. We will respond within the time required by applicable law.
11. Children
This website is not directed at children. We do not knowingly collect personal information from children through the pre-launch website.
If you believe a child has provided us with personal information, please contact us at hello@klura.ie.
12. Third-party websites
The website may contain links to third-party websites or services. We are not responsible for the privacy, security or content of third-party websites.
You should read the privacy notices and terms of any third-party website you visit.
13. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, business, services, technology or legal obligations.
When we update it, we will change the Last updated date at the top of this page.
14. Contact
If you have questions about this Privacy Policy or how we handle personal information, contact:
BULLANVIL LIMITED, trading as KLURA
Registered in Ireland under company number 783124.
Registered office:
Kells Road
Eircode A92WR4A
Collon, Louth
Ireland
Email: hello@klura.ie